Fiverr Launches New Rewards Program – What It Means for Freelancers

Fiverr Pro has announced the release of its Business Rewards Program – a new incentive for repeat buyers and larger clients to expand their hiring on the platform. What does this new Business Rewards Program mean for clients, and how could it help increase freelancer’s hiring rates?

What is the Fiverr Pro Business Rewards Program?

Hot off the release of the new Fiverr Professions catalog, Fiverr has now announced a new program aimed at helping to increase connections between buyers and sellers. 

The Fiverr Pro Business Rewards Program is a tiered reward program built for Fiverr Pro clients who continually hire and spend on the Fiverr platform. As buyers spend more, they gain points that move them up tiers – from Silver to Platinum – and increase their reward levels. 

In creating this new incentive program, Fiverr looks to encourage more clients to sign up for their Pro level and hire on-platform talent – as well as boost the success rates of sellers who want to connect with higher-paying buyers.

The Fiverr Pro Business Rewards Program’s Tiered Structure

This new reward program has been built in three tiers – Silver, Gold, and Platinum. The tier that a Fiverr Pro client is in will be determined by a variety of factors, primarily the amount they spend annually on the platform:

Silver Tier 

Eligibility Criteria: Annual platform spend less than $1,000 (USD)

• One-time offer of 5% back in Fiverr credits for an order over $350
• Access to freelancer sourcing services

Gold Tier

Eligibility Criteria: Annual spend between $1,000 and $4,999 (USD)

• 5% back in Fiverr credits for every order from a Pro freelancer
• Continued access to freelancer sourcing services

Platinum Tier

Eligibility Criteria: Annual spend over $5,000 (USD)

• 5% back in Fiverr credits on every order
• 5% back on deposits over $10,000
• 10% back on deposits over $30,000
• Personalized advice from a dedicated Business Success Manager
• Freelancer sourcing services
• Free annual project planning service (worth up to $1,500)

How Do Buyers Sign Up for The Business Rewards Program?

Those who are already on the platform as a Fiverr Pro client will be automatically enrolled into the Business Rewards Program and placed in one of the three tiers. The credits that are earned based on the buyer’s tier can be used in various ways, giving plenty of flexibility in how a client wishes to use their earned reward.

The process is straightforward and designed to benefit both clients and freelancers:

Step 1: Join Fiverr Pro Clients simply need to create or log into their Fiverr Pro account to start earning rewards.

Step 2: Start Hiring As clients hire freelance talent on Fiverr Pro, they begin to unlock account tiers based on their annual spend.

Step 3: Earn Rewards With each new tier reached, clients earn credits and gain access to exclusive business services.

Is Participating in the Fiverr Pro Business Rewards Program Worth It?

For clients who rely on the skills and talents of freelancers, the rewards program offers more incentive to hire on the Fiverr platform directly.

Not only will buyers gain credits within their tier level for future purchases, but the Fiverr Pro program will also offer access to freelancer sourcing systems and personalized buying guidance within the platform. 

Plus, the automatic enrollment process makes it easy for buyers to continue hiring as they already are while earning credits and rewards.

What Does This Program Mean For Freelancers?

Freelancers who are selling services on the Fiverr platform stand to gain from this new program, as buyers are incentivized to hire more talent to earn more reward. Plus, the tier system may entice buyers to up their spend so that they can move up to the next tier – potentially boosting the prices that Fiverr freelancers can charge for their gigs. 

It’s a bit too early to see concrete results on the new Business Rewards Program, so time will tell if the program leads to an increase in sales and buyer-seller engagement. However, Fiverr Pro freelancers are optimistic that Fiverr’s continued efforts to increase on-platform sales can only help those who are strategic.

One Fiverr Pro seller, Vasily Kichigin, notes on X:

Fiverr is launching a rewards program for buyers!

This could be huge!

Buyers might be more motivated to make purchases on Fiverr because of the credits they get in return.

Good job, @fiverr 👏 pic.twitter.com/b9b1xu4SBg

— Vasily Kichigin (@VasilyKichigin) September 13, 2024

By aligning the interests of both clients and freelancers, Fiverr continues to release new programs and services that compete with other top freelance marketplaces.

What do you think about Fiverr Pro's new Business Rewards Program? Let us know in the comments below.